Marks & Spencer is taking on the mountains with the launch of its first-ever Goodmove Skiwear Collection.
Landing online from Thursday 6th November, the debut range arrives just in time for ski season, combining fashion-forward design with serious performance features.
With over 1.5 million Brits heading to the slopes each year, the new collection is set to become a winter wardrobe essential.
Designed for every skier
Spanning womenswear, menswear, and kidswear, the new collection blends advanced thermal innovation with waterproof fabrics — offering warmth, comfort, and durability without compromising on style.
The womenswear range leads the charge with three statement jacket styles, from sleek cropped puffers to flattering fit-and-flare designs and insulated technical options.
Each piece promises the perfect balance of flexibility and warmth, whether you're carving the piste or sipping après-ski cocktails.
Smart detailing is everywhere — removable snow skirts, adjustable fastenings, and hidden goggle wipes make life on the slopes effortless.
Layer up with statement slogan knits, fleece-lined thermals and Heatgen™ technology pieces that keep you dry and toasty from first lift to last run.
Men's alpine essentials
For men, M&S has gone full throttle with high-performance ski jackets and salopettes designed to withstand the elements in style.
The Goodmove high-performance ski coat leads the pack, featuring ventilation zips, a removable snow skirt and a built-in goggle wipe for total practicality.
Bold alpine prints meet streamlined tailoring, while waterproof and wind-resistant fabrics ensure full protection from the elements.
Every detail has been engineered for movement and comfort — adjustable fits, insulated linings and moisture control make it as stylish as it is functional.
Affordable adventure-ready fashion
M&S's first foray into skiwear blends luxury design with everyday accessibility — ideal for those hitting the slopes or simply chasing that après-chic look back home.
With its emphasis on performance, value and wearability, the Goodmove Skiwear Collection proves that great style doesn't stop when the temperature drops.
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